Press Contact:

Contact: Scott D. Upham
Phone: 1.585.227.2600
Fax: 1.866.804.7364
E-Mail: scott.upham@valientsolutions.com

July 1 2008

Valient Solutions Introduces Cost Effective Consumer &
Business-to-Business Market Research Services


ROCHESTER, NY – July 1, 2008 – Today, Valient Solutions announced the debut of its Internet-based COST FXSM market research platform for conducting cost-effective consumer and business-to-business market research. Typically, this cost-effective market research solution provides clients a 30-40% cost reduction opportunity over their current market research cost levels.

“In today’s challenging economic environment, corporate marketing and market research budgets are under intense pressure to demonstrate improved return-on-investment. Marketers are being asked to provide critical market intelligence with less budget dollars than available in previous years. Valient Solutions’ COST FX market research platform provides solid, quality market research that leverages our global consumer and business-to-business respondent panel technology, such as with SPSS Predictive Analytics software – a leader in analyzing and scoring market research data to deliver superior results and insights to our clients,” said Scott D. Upham, president & chief executive officer, Valient Solutions.

Key features of the Valient Solutions Cost FXSM market research platform include:

  • Access to over 10,000,000 U.S. & global consumers and over 1,000,000 B2B global contacts available via Valient Solutions’ online panel partners.
  • Low-cost customized HTML & Java Flash online survey development
  • Multi-path and dynamic logic survey path routing
  • Flexible survey branding for identified and blind research studies
  • Video, audio and static image embedding
  • Multi-language hosting capabilities
  • Real-time data reporting
  • SPSSTM and Microsoft Excel compatible data output formats
  • In-depth analysis and advanced analytics capabilities
  • Results reporting in Microsoft PowerPoint & Adobe Acrobat formats
Some examples of Valient Solutions quantitative market research services:
  • Product quality & buyer satisfaction research
  • Customer satisfaction & loyalty measurement research
  • Consumer & B2B price sensitivity research
  • Consumer & B2B product usage, attitude & preference research
  • Advertising effectiveness testing & tracking research
  • Brand development, positioning, testing & tracking research
  • Product design & feature content research
  • Product & concept development research
  • Product sales, repair, service and finance satisfaction research
  • Investor attitudes & assessment research
  • Online shopping behavior studies

About Valient Solutions
Headquartered in Rochester, New York, Valient Solutions is a cost-effective provider of insightful market research and management consulting services. Valient Solutions is the synthesis between value and salient research solutions. The company serves clients in several industries including healthcare, technology, telecommunications, travel, automotive, consumer packaged goods, industrial products, government, energy, financial services, education and media & entertainment industries.

To learn more about Valient Solutions, please visit: www.valientsolutions.com

To Request-A-Quote, please visit http://valientsolutions.com/requestform.html

Press Contact:
Valient Solutions, Scott D. Upham
E-Mail: scott.upham@valientsolutions.com
Phone: +1 (585) 227-2600

 
  Corporate Headquarters: Valient Solutions, 470 Long Pond Road, Suite 270, Rochester, New York USA 14612 1.585.227.2600
  © 2008 Upham Associates, Inc. All Rights Reserved
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